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New Venture Creation

The course aims at qualifying for the strategic challenges related to new venture creation, to growth processes in young firms and to realising an exit (or continuing) with a venture. The course follows the typical life cycle of entrepreneurial ventures and the related (gestation) activities and qualifies for such activities. Students will be qualified to create or recognize new venture opportunities, evaluate opportunities, plan for new ventures, define strategic positions and business models, and establish and manage start-ups even “against all odds”.

Students will have the opportunity to leverage their social and methodological skills by discussing case issues and solutions with their peers and by applying methods designed for entrepreneurship. This course is not about business plan writing. Instead its perspective is on strategic challenges, management methods and resources all especially designed for new ventures.

Find full course description in the course catalogue.    



The grade for the course consists of two parts:

  • Coursework counting app. 40 %
  • 3-hour written exam counting app. 60 %

The written exam is online and presence in Aarhus is not nescessary.

Admission Requirements

Course specific:

A Bachelor's degree in Economics and Business Administration or a related degree     


Exchange Students: nomination from your home university

Freemovers: documentation for English Language proficiency

You can read more about the admission here.


Sean Patrick Sassmannshausen


Academic profile


Sean Patrick Sassmannshausen is Professor in Business Administration and Entrepreneurship at OTH Regensburg, Germany. He does reseach within the fields of Entrepreneurship, Founding, Entrepreneurial thinking and acting, Entrepreneurial Finance, Family Business, and foundations in franchise systems.